We are now seeing brands move away from ‘super’ KOLs, whose follower numbers are in the millions. There is a suspicion of ‘fake follower numbers’ as well as a view that their followers are not actually that engaged or loyal, meaning there will be less of an influence. These days, brands are focusing more on […]
We tested out the “iFLYTEK” Translation machine (English – Chinese). Here is what happened during both casual & business conversations.
Central to all business or personal exchanges is communication. And this is what gives rise to the significance of translators and interpreters. A good translation agency can determine your success in a new region and culture. But how do you choose a good one? Here are five questions you should ask when selecting your translation […]
Any smart business with a scalable product or service has China market expansion on the agenda. For every success story of a foreign company who has survived and thrived in the notoriously challenging Chinese market, there are those who have failed. Today we use a case study to look at what can go wrong, and […]
Anyone living long-term in a foreign country will know that paperwork, application forms and filing official documents with the government bureaus are all part of the joys of expat life. HI-COM helps to make your administrative tasks in China a little less 麻烦 mafan…
Forbidden key words in Advertising Law are enforced primarily to prevent sellers from using fake advertising to mislead consumers when purchasing products or services. Advertisement censorship in China: What is fake advertising? Today we will take a look at China’s new Advertising Law and introduce ways of checking your content to be safe out there!
It’s widely known that China’s business environment is unique with many formalized regulations and many less formal (but just as significant) conventions and cultural idiosyncrasies. Today we focus on one aspect of Chinese business relations that you won’t find in the West: the official company chop or 印章 yìn zhāng.
Last week Hi-Com provided a Dutch-Chinese consecutive interpretation for the city of SITTARD-GELEEN on their mission to Maoming and Guangzhou, China.
Silvia, professional interpreter, talks about why she loves her job, why machines won’t be replacing her, and what it is like interpreting for a conference on Buddhism and Technology. 专业口译译员西尔维娅谈到她为什么热爱自己的工作，为什么机器不会取代她，以及为佛教技术大会做口译是怎样的感受。
As any translator will tell you, there are some Chinese words or terms which cannot easily be translated into English. Or if we do, the translation won’t do the meaning any justice. Today we explore some Chinese concepts that will help you have your best 2018…
